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SuperHumanRace and CREDAI Maharashtra Join Forces to Launch Regional Emissions Inventories for Real Estate

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SuperHumanRace, a leading technology company specializing in data platforms at the intersection of climate and finance, and CREDAI Maharashtra, a premier body of real estate developers, have signed a landmark Memorandum of Understanding (MoU) to collaboratively develop and implement Regional Emissions Inventories for the real estate sector in Maharashtra.

At the launch event in Mahabalipuram, on Jan 06, 2025, Pramod Khairnar, President of CREDAI Maharashtra, talking about the MoU, shared, “The real estate sector in Maharashtra is at the forefront of India’s urban transformation. This initiative is a timely and essential intervention to ensure that development is environmentally sustainable while being economically viable.”

2024 was a landmark year for Indian real estate, with investments from institutional investors reaching an all-time high of USD 8.9 Billion; but according to the World Bank, India needs USD 50 Billion in private financing every year till 2036 to meet its urban infrastructure needs. India’s urban aspirations are at the heart of its ambition to become the 3rd largest economy by 2027 and reach USD 7 Trillion in GDP by 2030.

However, this rapid and large-scale urbanisation comes at a climate cost. By 2030, cities will contribute to 70% of the nation’s GDP and house 40% of India’s population while also contributing to well over 30% of India’s national emissions. As we add floor space equivalent to the city of Paris every week, building low-carbon, climate-resilient infrastructure will be an imperative both for the safety and well-being of Indian citizens and to raise funds from global investors.

The need to develop low-carbon built environments to meet our Nationally Determined Contributions under the Paris Agreement is hampered by the absence of sectoral, regional, or national baselines or benchmarks for real estate.

One of India’s prominent building physicists and Managing Director of SuperHumanRace, Aalok A. Deshmukh said that, “The initiative to develop Regional Emissions Inventories for the Real Estate value chain is a crucial step towards reliably quantifying and effectively addressing carbon risks associated with India’s burgeoning urban aspirations.”

The awareness and recognition of carbon risk is well understood by India’s most prominent and responsible developers. Ayashkanta Rout, Sustainability Lead at Oberoi Realty, mentioned that “carbon costs embedded in construction materials could raise project costs significantly, impacting profitability.” These carbon costs also impact the export competitiveness of the suppliers. For example, Maharashtra’s exports of construction materials like cement and aluminum could face additional tariffs in carbon-regulated markets, further underscoring the urgent need for reliable emissions data to drive strategic decision-making. Regional Emissions Inventories will:

* Enhance the global competitiveness of Indian real estate developers and construction material manufacturers by providing granular emissions data at the product, site, city, and state levels.

* Enable real estate developers to identify hotspots in their supply chains and adopt sustainable procurement practices.

* Prepare the sector for impending carbon taxes and regulatory measures as India transitions to a low-carbon economy.

* Foster investment in low-carbon technologies and green certifications, attracting climate-conscious investors.

Technology-Driven Implementation

It will be essential to integrate world-class, cutting-edge technology for this initiative to succeed due to both the volume of data and the complexity of relationships. SuperHumanRace will deploy advanced AI and machine learning algorithms to automate collection and analysis of emissions data across the real estate value chain; while providing actionable insights and benchmarks.

Deshmukh emphasized the role of technology: “This partnership is a game changer for sustainable urban development in India. By creating transparent, connected and actionable emissions inventories, we are empowering the real estate sector to proactively address carbon risks and drive global competitiveness.”

About SuperHumanRace: SuperHumanRace (SHR) is a pioneering technology company committed to transforming how organizations & countries ‘measure good’ and achieve the 1.5°C target that is essential for human survival on Earth. SHR’s sustainability platform, Green Dash is currently in use in 30+ countries by clients valued at over half a trillion dollars, including Oberoi Realty, Godrej Properties, K Raheja, JLL, Bosch, Capgemini, JLL, Tata Power, etc.

About CREDAI Maharashtra: CREDAI-Maharashtra is a State Level Federation and apex body of the organized Real Estate Developers / Builders across the State of Maharashtra (excluding Mumbai). The Federation represents 62 City Associations and over 3500 individual members.

Established in 1994, CREDAI-Maharashtra has been instrumental in promoting the interests of the Real Estate Sector and its members for over 27 years. It is an ISO-9001:2015 certified organisation, registered with the Charity Commissioner under the Public Trusts Act, 1950.

The Federation works closely with Government and Semi-Government agencies for policy formation for real estate in Maharashtra and discharges various Corporate Social Responsibilities directly and through its Members.

It is one of the founding members for CREDAI-National, which supports formulation of proactive policies for the Construction sector at National Level.

For further information, please contact:

Dwaipayan Aich

Chief Operating Officer, SuperHumanRace Email: coo@mysuperhumanrace.com Phone: +91 96019 66702

Darshana S. Ahirekar

General Manager, CREDAI Maharashtra Email: info@credaimaharashtra.org Phone: +91 97669 40867

Additional Notes for Editors

Macro-Economic and Export Competitiveness Implications

The initiative aligns with India’s commitment to becoming a $5 trillion economy by 2027 while meeting its Nationally Determined Contributions under the Paris Agreement. By equipping developers with precise emissions data, the program aims to:

* Enhance the global competitiveness of Indian real estate developers and construction materials manufacturers.

* Foster investment in low-carbon technologies and green certifications, attracting climate-conscious investors.

* Mitigate financial risks from carbon border adjustment mechanisms imposed by major trading partners like the EU.

Technology-Driven Implementation

SuperHumanRace will deploy its cutting-edge ESG data platform, leveraging advanced AI and machine learning algorithms to:

* Collect and analyze emissions data across the real estate value chain.

* Provide actionable insights through custom dashboards and benchmarks.

* Facilitate compliance with evolving carbon accounting standards and certifications.

This collaboration will also integrate dynamic emission factors to provide real-time updates, ensuring accuracy and responsiveness to market conditions.

India is set to become the third-largest construction market globally following China and the US. Estimates show that the industry is set to reach $1.4 trillion by 2025.

Data Sources (citations):

1. National Mission on Sustainable Habitat 2021-2030. Ministry of Housing and Urban Affairs, Government of India. Oct-2021.

2. MoEFCC. (2021). India: Third Biennial Update Report to the United Nations Framework Convention on Climate Change. Ministry of Environment, Forest and Climate Change, Government of India.

3. Present and future energy consumption of buildings: Challenges and opportunities towards decarbonisation. e-Prime – Advances in Electrical Engineering, Electronics and Energy 1 (2021) 100002. Santamouris, M. and Vasilakopoulou, K.

4. India to become third largest economy with GDP of $5 trillion in three years: Finance Ministry.The Hindu. 29-Jan-2024.

5. Real estate attracts $8.87 bn institutional investments in 2024: Report. Business Standard. 18-Dec-2024.

6. India’s urban infrastructure financing, needs and reality. The Hindu. 25-Nov-2024.

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Hip Replacement Recovery: Q&A with a Hip Specialist

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There are a lot of important aspects when it comes to recovery after surgery, especially a major one such as hip replacement How should you prepare? What challenges should you expect? Will you need a caregiver?

All of this takes careful planning among your healthcare team, you and your family members. Joint Replacement surgeon Dr Gaurav Gupta from Jhansi, an expert in robotic joint replacements, answers some common questions and shares tips about hip replacement recovery and rehabilitation.

When can I go home after a hip replacement?

“Most patients can start walking and can go home a few days after the surgery,” says Dr Gaurav Gupta from Jhansi. Most people don’t need bed rest. In fact, moving your new joint helps in faster recovery.

If you have a pre-existing medical condition (a heart or lung condition that needs monitoring), or people who have had complex surgeries or lack support at home may have to be in bed for longer.

Will I need to use a walker at first?

Your healthcare team, which includes your surgeon, physiotherapists and primary care doctor, will evaluate the need for any assistive devices. To reduce falls, you might need a cane or a walker if you feel unbalanced walking on your own, but it’s generally not necessary to use them.

When will my hip incision heal?

“The incisions for a hip replacement surgery nowadays are very small” explains Dr Gaurav Gupta. The incision is covered with a dressing and takes about six weeks to heal. During this time, to reduce the risk of infection, bathing should be put off until the wound fully heals, say about two weeks.

How soon does rehabilitation start after the hip surgery?

“Patients will have physical therapy before the hip replacement surgery, and then work with a physical therapist right after the surgery to reinforce exercises before they go home,” says Dr Gaurav Gupta, Joint Replacement Surgeon. Rehabilitation will continue a few days after the surgery, with some home exercises.

Rehabilitation begins with getting used to regular movements and practicing daily activities, like getting out of bed or a chair, and progresses to practicing more difficult tasks, such as climbing stairs and getting in or out of the car.

Muscle strength plays a big role in being able to perform these and other tasks. This is why resistance training of hip muscles and knee muscles in the legs is a major component of rehabilitation.

Hip and Knee Replacement at Jhansi Orthopaedic Hospital

The JOH Hip and Knee Replacement program features a team of orthopaedic specialists highly skilled in joint replacement procedures. Our team at Jhansi will guide you through every step, from pre-surgical education to postsurgical care and physical therapy. Our goal is to return you to your desired level of activity as soon as possible.

What is considered a “normal” amount of pain after a hip replacement surgery?

Some swelling and initial pain at the joint are normal after hip replacement. To help reduce pain:

Take time to rest between therapy sessions. Ice the leg and the incision site.

Take anti-inflammatory medications, after consulting with your doctor, to help with these symptoms.

“Keeping the leg elevated above the heart when you lay down can also help the swelling to recede,” advises Dr Gaurav Gupta

It’s important to pay attention to your pain levels. If you feel like you are consistently at a 6 or more on a 1-10 pain scale, mention it to your doctor, because it could be a sign of infection or another complication. As you continue physical therapy, your pain levels should slowly decrease to about 1 or 2 in 12 weeks after the hip replacement.

How long does it take to recover after a hip replacement?

“On average, hip replacement recovery can take around two to four weeks, but everyone is different,” says Dr Gaurav Gupta. It depends on a few factors, including how active you were before your surgery, your age, nutrition, preexisting conditions, and other health and lifestyle factors.

“Achieving a certain level of activity before you have the surgery can help you bounce back more quickly,” shares Dr Gupta. “We use a regimen called prerehabilitation, or prehab, to help patients get in a physical shape that will set them up for a successful recovery.”

How soon can I return to regular activities after a hip replacement?

The goal of physical therapy is to get you back to your normal life, whether it’s going to work, playing with kids, or engaging in your favorite sport or hobby. Depending on the amount of physical activity a task requires, the amount of time it will take to be able to perform that task differs.

Driving. If you had surgery on your right hip, it may take up to a month to be able to drive safely again. If it was your left hip, then you might be back in the driver’s seat in one or two weeks. Start in a parking lot and slowly move to rural roads, working your way up to the highway. Taking medications that may impair your coordination, such as opioids, might delay how soon you can go back to driving.

Work. If you have a desk job with minimal activity, you can return to work in about two weeks. If your job requires heavy lifting or is otherwise tough on the hips, it is recommended to take off about six weeks to recover.

Sports. You should wait about six weeks to get back in the game. Before getting into a pool, you should also wait about six weeks until the incision completely heals.

Sexual Activity. You can return to sexual activity whenever you feel comfortable.

What could slow down my recovery?

“As with any surgery, there is some risk of complications during and after a hip replacement, which may include infection at the incision site, bone fractures and hip dislocations,” explains Dr Gaurav Gupta. If you notice a fever, drainage from the incision site, difficulty moving your hip or severe pain that is not relieved by your medication, contact your doctor immediately.

Taking rehabilitation at a comfortable pace and avoiding sudden, sharp movements can help prevent dislocations and falls that may delay the recovery.

How long will my hip replacement implant last?

Unlike older implants that were metal, modern hip prosthetics are made of a combination of metal, plastic and ceramic parts, so they are more durable and cause fewer issues. These implants can last 20 to 30 years, and the risk of failure and the need for repeat surgeries is low.

How long after replacing one hip should I wait to replace the other?

“If you suffer from severe arthritis in both hips, you could get both joints replaced at the same time (double hip replacement). This might actually be safer and lead to quicker recovery in some patients,” says Dr Gaurav Gupta from Jhansi Orthopaedic Hospital.

Recovery is actually shorter but may require double the effort, because you would need to strengthen both legs at the same time. It may also be more challenging to get around the house initially, so you might need more support at home.

If you want to have two separate hip replacement surgeries, it is best to wait at least six weeks between the replacements to lower the risk of blood clots.

Visit us on www.docgauravgupta.com, www.joh.co.in

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EZ Rankings Enters High-Growth Mode with Amitab Dev as New CEO

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EZ Rankings, a leading digital marketing agency, proudly announces the appointment of Amitab Dev as the company’s new Chief Executive Officer (CEO).

With 30 years of experience, including 15 in digital marketing, Amitab brings a proven track record of scaling businesses and leading digital transformation. This strategic move marks a new chapter in EZ Rankings’ journey to scale innovation, expand service offerings, and deepen global client relationships.

Amitab brings a wealth of leadership experience with a strong focus on operational efficiency and exponential growth. His appointment aligns with EZ Rankings‘ vision to accelerate its position as a global leader in digital growth solutions, known for measurable results and client satisfaction.

He also brings valuable insights from his previous role at the globally recognized digital marketing agency Bruce Clay, where he honed his skills on an international level. Under his leadership, EZ Rankings aims to amplify its impact by investing in talent, technology, and innovation.

Speaking about the appointment, Amitab Dev said:

“It’s an absolute honour to step into the CEO role at EZ Rankings, a company I’ve admired for a long time. What excites me the most is joining a passionate team of 175+ professionals who consistently deliver exceptional results. The energy, creativity, and dedication I’ve witnessed here are incredible. EZ Rankings has established a strong presence in the digital marketing industry, and I am excited to contribute to the journey ahead as we aim for even greater milestones.”

Since its founding in 2010, EZ Rankings has helped businesses of all sizes–from startups to large enterprises–achieve their goals with tailored digital marketing solutions. From SEO and PPC to white label SEO services, social media marketing, online reputation management, and web design, the company provides end-to-end solutions. With 15+ years of experience, EZ Rankings is known for its honest, data-driven strategies that drive success across markets.

EZ Rankings’ Co-Founder and Managing Director, Mansi Rana, expressed her confidence in the new leadership:

“Amitab’s appointment is a meaningful step forward for EZ Rankings. We’ve always believed in pushing boundaries, and his experience leading high-performing teams perfectly fits our vision for the future. I’m confident that with his leadership, we’ll strengthen our existing services and explore exciting new avenues for growth. Amitab brings fresh energy and perspective, and I look forward to working closely with him as we continue building something truly impactful together.”

Co-Founder & Director Operations, Rajive Rana also shared his thoughts on the transition:

“Welcoming Amitab to the team is both exciting and reassuring. EZ Rankings has always been about adapting, evolving, and staying ahead–and Amitab aligns perfectly with that mindset. His leadership will help sharpen our focus and guide us as we take bold steps toward expanding globally and serving our clients even better.”

Amitab’s appointment marks a new era for EZ Rankings, one focused on deepening customer-centric strategies, exploring new markets, and continuing to deliver high-impact results that fuel client growth.

About EZ Rankings

EZ Rankings is an ISO 9001:2015 certified performance marketing agency based in India. With a client-first approach and comprehensive digital marketing services, they help brands achieve measurable growth through smart, data-driven strategies. Their team of 175+ experienced professionals brings together creativity and expertise to deliver real results across SEO, PPC, social media marketing, web design, and more.

They proudly serve a global clientele of over 12000 businesses across various industries, from startups to enterprise-level brands. Over the years, EZ Rankings has earned multiple awards and industry recognition for its consistent performance and commitment to client success. Transparency, accountability, and a results-oriented mindset define their work–making them a trusted partner for businesses aiming to build a strong online presence.

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What’s Next for Students in Canada’s Booming Beauty & Wellness Industry? Orane International Has an Answer.

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Surrey, CanadaWith the beauty and wellness industry in Canada projected to grow by 8% annually and over 50,000 job openings expected by 2026, students are increasingly turning toward skill-based education as a pathway to rewarding careers. Recognizing this demand and the immense potential of Indian talent, Orane International has inaugurated its third college in Canada — now open in Surrey.

We spoke with Mr Dinesh Sood, MD at Orane International about what this means for students, global career pathways, and the evolving future of beauty education.

A Growing Demand for Indian Talent

Indian beauty professionals continue to be in high demand globally, especially in Canada where the South Asian population exceeds 2 million. Skills in bridal makeup, henna art, Ayurvedic beauty therapies, and holistic wellness are not just valued — they are celebrated.

Orane’s new campus in Surrey, a city known for its cultural diversity, is perfectly positioned to tap into this growing need while also giving Indian students and local enthusiasts a platform to upskill and gain international credentials.

Education That Opens Doors

Orane International has built its reputation by delivering globally aligned training rooted in both modern techniques and traditional expertise. With the opening of the Surrey campus, students in Canada — and Indian aspirants looking to study abroad — now have access to career-focused programs that can lead to employment in:

  • High-end salons and spas
  • Wellness retreats and health centers
  • Destination weddings and event styling
  • International cruise lines and luxury resorts

In addition, Orane certifications are internationally recognized, providing students a passport to global employment.

Fueling Entrepreneurship

What sets Orane apart is its focus not just on employability but also entrepreneurial empowerment. With the Canadian market’s rising interest in multicultural and sustainable beauty services, Orane graduates are well-positioned to start their own ventures, from beauty studios to holistic wellness clinics — blending cultural authenticity with innovation.

A Milestone That Builds Bridges

“We’ve always believed in empowering individuals through skill-based education,” shared a spokesperson from Orane. “This new college is more than a milestone — it’s a bridge between passion and profession, tradition and technology, and Indian talent and global opportunity.”

With increasing enrollments expected and a vibrant local community eager to embrace diverse beauty solutions, the launch of Orane’s third college in Canada marks a new era of accessible, purpose-driven education.

About Orane International

Orane International is a leading name in beauty and wellness education, with a global footprint and a mission to empower through skills. With hundreds of centers across India and a growing presence in Canada, Orane continues to shape the future of the industry — one student, one skill, and one success story at a time.

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