New Delhi | May 2025 – With a strong track record of helping brands transform fragmented efforts into strategic, measurable growth, Omni Media Consulting today officially unveils its brand refresh—a visual and strategic evolution designed to reflect the needs of modern enterprises. The rebrand introduces more than just a new look; it represents a renewed commitment to creative & strategic approaches, data automation, full-funnel strategy, agility, and business impact.

In today’s increasingly complex marketing landscape, brands are facing a new set of challenges. Campaigns are often siloed. Customer journeys are disconnected. And despite an abundance of data, many marketing efforts still fail to translate into meaningful results.

Omni Media Consulting—a results-driven marketing consulting firm with a global footprint—has been solving this for years, with a proven track record of success that instills confidence in our clients and partners.

Why the Rebrand, and Why Now?

The brand refresh comes at a pivotal moment.

After years of delivering strategic growth through partner networks, referrals, and selective campaigns, Omni Media Consulting is ready to broaden its reach. The updated brand reflects:

• A wider spectrum of full-funnel services across strategy, creative, paid media, data analytics, SEO, web development, and email automation
• A mature positioning as a growth enabler, not merely a service provider
• A deeper focus on partnerships with SMBs, mid-market firms, and scale-ups across North America, the UK, the Middle East, and Asia

“This isn’t a pivot—it’s a sharpening,” adds Saurav Chhabra. “We’ve always been results-first. We’ve always been strategic. Now, our branding reflects it. And our clients will benefit from this elevated clarity.”

Complexity Has Outpaced Capability

In an era defined by information saturation, businesses need more than creative efforts and isolated optimizations. Sustainable success hinges on holistic digital ecosystems that align strategy, execution, and performance in real time.

Yet, too many brands—especially mid to large-sized enterprises—are still trapped in outdated models: juggling multiple vendors, lacking clear attribution, and pouring budgets into tactics with no clarity on ROI.

“We’ve seen brands stuck in cycles of noise,” says Saurav Chhabra, Founder & Director of Omni Media Consulting. “Agencies offer piecemeal services, while internal teams struggle to stitch them together. What’s missing is a unified vision—clarity, strategic direction, and a clear path to meaningful brand growth. That’s the foundation we’ve always operated on. This rebrand isn’t a shift; it’s a reflection of the integrated value we’ve been delivering all along.”

A Strategy-First, Outcome-Driven Approach

In one instance, a rapidly scaling global e-commerce brand approached the firm with a common problem: rising acquisition costs, inconsistent messaging across channels, and low customer retention. Omni didn’t only fix the symptoms—it rebuilt the foundation.

Through Omni’s full-funnel marketing audits, strategic repositioning, segmented paid media, and advanced analytics implementation, the brand saw these results in over six months:

• A 3.7x increase in paid media ROI
• 65% higher lead-to-conversion rates
• 28% improvement in customer retention

These aren’t one-off wins—they’re repeatable frameworks.

What Clients Can Expect

The rebrand brings improved structure and communication to what clients already value most:

• An experienced, agile team focused on results, not vanity metrics.
• Full-funnel campaign strategy, from go-to-market to retention.
• A proven process that combines market research, digital execution, analytics, and optimization under one roof.

As one long-time client says, “Omni isn’t simply a vendor. They’re our growth partner. They understand what we’re trying to build—and help us get there faster, smarter.”

Looking Ahead

Omni Media Consulting’s rebrand is a promise: to move with the market, to lead with strategy, and to deliver measurable impact in an era that demands more.

Because in 2025 and beyond, brands don’t need more noise. They need clarity. Focus. And performance.

And Omni is built to deliver just that.

Contact:
Email: hello@omnimediaconsulting.com

Mumbai (Maharashtra) [India], May 2: BigRattle.ai, a prominent AI-first company specializing in advanced image recognition solutions, and Idonneous Marketing Services Pvt. Ltd., a leading provider of sales promotion and field marketing solutions tailored specifically for the consumer products industry, today announced a strategic partnership aimed at enhancing retail execution for consumer packaged goods (CPG) companies across India.

This collaboration offers CPG companies an integrated, comprehensive solution that combines Big Rattle’s state-of-the-art AI technology with Idonneous’ robust manpower resources and expertise in retail execution. By leveraging AI-driven image recognition solutions alongside trained field teams, brands will benefit from improved accuracy and real-time insights, leading to more effective in-store management and heightened competitive advantages.

The combined solution uniquely addresses critical challenges faced by retailers and brands, including automatic capture and detailed analysis of shelf images. This capability enables accurate monitoring of shelf share, compliance, and stock levels, allowing companies to promptly address out-of-stock scenarios and maximize shelf space utilization.

Additionally, the partnership emphasizes improved planogram compliance through real-time monitoring of product placement, pricing accuracy, and promotional effectiveness. By streamlining these processes, CPG companies can efficiently execute strategies, enhance in-store experiences, and achieve superior operational effectiveness.

Ashoke Kumar Seth, Co-Founder of Big Rattle, underscores the importance of this strategic partnership: “One of the common challenges highlighted by our clients is the preference for a single vendor who can deliver both manpower and technological expertise. After extensive research, we identified Idonneous as a market leader with deep expertise in manpower solutions across both modern and general trade segments.”

Mohit Tiku, Founder & Managing Director of Idonneous Marketing Services, shared his perspective on the collaboration’s potential: “Our collaboration with Big Rattle represents a significant advancement toward providing a unified solution enhanced by AI technology. This partnership positions us uniquely to deliver innovative, best-in-class services, meeting the evolving needs of our clients in the competitive retail market.”

This partnership is expected to drive efficiency and accuracy in retail execution, enabling CPG brands to optimize their strategies based on data-driven insights provided through real-time analytics and AI capabilities.

For more information visit www.bigrattle.ai

About Big Rattle AI:

Big Rattle is an AI-first company dedicated to providing advanced image recognition solutions for consumer products and retail brands. The company helps businesses achieve actionable insights through innovative AI technology solutions.

About Idonneous Marketing Services:

Idonneous Marketing Services specializes in sales promotions and field marketing solutions, specifically crafted to meet the distinct demands of the consumer products industry, ensuring brands achieve optimal visibility and market presence.

Media Contact:

BigRattle.ai

Ashoke Kumar Seth

ashoke@bigrattle.com

www.bigrattle.com

In an age where smart living is rapidly becoming the norm, one homegrown brand is revolutionizing the Indian home automation landscape. Auslese Automation, with over six years of expertise in the field, has emerged as a leading force in delivering comprehensive, integrated smart home solutions—offering a premium experience at accessible pricing.

Unlike many market players that offer standalone devices, Auslese Automation stands out with its holistic approach. The company has built a powerful ecosystem that combines smart lighting, security, access control, and environmental automation into one seamless platform. This allows homeowners and businesses alike to enjoy a fully connected living or working space, managed effortlessly through smartphones, voice assistants, or sleek manual switches.

Revolutionizing Smart Living: Complete Home Automation Under One Roof

Auslese Automation is redefining modern living with a comprehensive suite of smart home solutions that seamlessly integrate lighting, security, access, and environment control. Designed for both new constructions and retrofit projects, the brand offers premium yet affordable automation tailored to every need.

The product lineup includes smart lighting and dimming systems, Zigbee-enabled anti-glare metal-finish touch switches, smart locks, retrofit modules, and scene controllers. Also featured are motorized curtains and blinds, smart panels, circuit breakers, automated swing and sliding gate systems, and cutting-edge PDLC film for dynamic glass control. All products are fully compatible with Alexa, Google Home, and dedicated mobile apps—enabling effortless control through voice, smartphone, or manual operation.

Speaking to the media, company CEO Satyam Katiyar stated, “Our mission is to make premium automation accessible to everyone. We don’t just sell devices; we create intelligent environments that enhance daily living.”

With a growing list of completed residential and commercial projects, the brand is rapidly gaining recognition among homeowners, architects, and interior designers. Backed by robust B2B collaborations and expanding B2C outreach, Auslese Automation is on track to become a major player in India’s smart home revolution. As the Indian smart home market is expected to grow at over 23% CAGR in the coming years, Auslese is uniquely positioned to lead this transformation—blending cutting-edge technology, elegant design, and customer-focused innovation.

For more information, visit www.auslese-automation.com or follow Auslese Automation on social media.